PHOTOGRAPH: GETTY IMAGES

Oct 15th 2023 | Film

1 min read

In recent decades, Colombia has often been portrayed through a narrow lens, overshadowed by the specter of drug cartels and violence. However, a new narrative is emerging—one that seeks to showcase the country's vibrant culture, rich heritage, and resilient spirit on the global stage. At the forefront of this cultural renaissance is Disney's animated musical fantasy film, "Encanto."

Directed by Jared Bush and Byron Howard, and co-written by Charise Castro Smith, "Encanto" takes audiences on a magical journey into the heart of Colombia, where a multigenerational family, the Madrigals, grapples with the loss of their ancestral magic. Against the backdrop of a picturesque village nestled in the mountains, the film celebrates Colombia's diversity and resilience, offering a refreshing portrayal that transcends stereotypes.

At the center of the story is Mirabel Madrigal, a spirited teenager who embarks on a quest to restore her family's dwindling magic. Through her eyes, viewers are introduced to a cast of colorful characters, each endowed with unique gifts that reflect Colombia's cultural tapestry—from superhuman strength to the ability to communicate with animals.

Yet, "Encanto" is more than just a whimsical tale of magic and adventure. It is a poignant exploration of family dynamics, identity, and the power of resilience in the face of adversity. As Mirabel navigates the complexities of her own gifts and grapples with her place within the family, audiences are invited to reflect on themes of belonging and self-discovery—a universal journey that transcends geographical boundaries.

Importantly, "Encanto" arrives at a crucial moment for Colombia, as the country seeks to redefine its image on the world stage. For too long, Colombia has been overshadowed by negative stereotypes perpetuated by media portrayals of drug violence and instability. "Encanto" offers a counter-narrative—one that celebrates Colombia's cultural heritage and invites audiences to explore the country's beauty beyond its troubled past.

Moreover, the film draws inspiration from Colombia's rich literary tradition, notably the legacy of Gabriel García Márquez, whose magical realism has captivated readers around the world. "Encanto" seamlessly blends elements of fantasy and reality, mirroring García Márquez's exploration of the magical and the mundane in his iconic works such as "One Hundred Years of Solitude."

Through its enchanting visuals and whimsical storytelling, "Encanto" pays homage to Colombia's cultural legacy while carving out a space of its own in the annals of cinematic history. By embracing the legacy of magical realism and celebrating Colombia's diverse cultural heritage, the film invites audiences on a journey of discovery and wonder—a journey that transcends borders and bridges cultures.

In the final analysis, "Encanto" is more than just a movie—it is a celebration of Colombia's past, present, and future. Through its enchanting tale of family, magic, and self-discovery, the film offers a glimpse into the soul of a nation—a nation poised to redefine itself on the world stage, one animated masterpiece at a time.